Why this matters:
You’re older. Wiser. And better than ever.
But if you’re still playing the content game the same way as everyone else — posting, publishing, and praying for traction — then you’re stuck in the Content Economy.
And that’s not where you belong.
What this video reveals:
This 37-minute recording isn’t just a rehash of common advice. It’s a wake-up call.
It names the thing you’ve been feeling for months: that all your experience, your years of work, your real value is being underused, undersold, and overlooked.
In this Masterclass, I walk you through:
The difference between the Content Economy and the Wisdom Economy
Why your identity must shift before your income does
What it looks like when you stop writing just to get seen — and start operating as a guide, not just a writer
Real stories, real shifts, and a new path forward that doesn’t rely on hustle or algorithms
How to take the next step:
After this Masterclass went live, I offered a handful of free Substack bio rewrites — not just as a polish, but as a repositioning tool.
Because your bio is often the first handshake people get from you. And most bios scream “content creator” when they should be quietly commanding, “wise guide.”
If you want to step into the Wisdom Economy, let’s start with your identity.
Leave a comment below with the word “BIO”, or DM me privately here on Substack, and I’ll send you details about the free review.
You're older, wiser, better. You’ve earned your wisdom. Now let it earn for you in the new wisdom economy.
Mike Searles
MENTOR MIKE
Creator of OLDER, WISER, BETTER: 30-Day Mentoring into the Wisdom Economy
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